What is the reason for the large sales gap? Mazda CX-5 vs. Honda CR-V

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Today’s protagonist is The highest configuration model of the 2022 Mazda CX-5, the 2.5L automatic four-wheel drive premium model (hereinafter referred to as CX-5) , the manufacturer’s guide price is 236,800 yuan; compared with the 2021 Honda CR-V The 240TURBO four-wheel drive Black Jazz Edition, which is the highest configuration model of the gasoline version, has a manufacturer's guide price of 221,800 yuan.

Why the protagonist is CX-5 instead of CR-V

The reason is simple, CX The -5 is a new car that has just been launched, while the CR-V has been on the market for some time. CR-V is the second highest-selling model in its class. I don’t need to introduce the advantages of CR-V. Just ask your friends who drive CR-V. On the other hand, the sales volume of CX-5 is relatively bleak. It is said that Japanese cars are easy to sell. Toyota, Honda, and Nissan are all best-sellers. Why are Mazda's products always so popular but not popular? Is it because the product is not working? Obviously not, I will tell you at the end of the article why.

Appearance comparison: The CR-V may not look that good but its sales volume is ten times that of the CX-5

The CX-5 still continues to change its shape and create different lights and shadows The effective soulful design concept makes it look very sporty. Friends who know Mazda know that Mazda will not make drastic changes in mid-term facelift models, but will enhance the freshness through fine-tuning and optimization of some details. The flat front grille of the new model adopts a new dot matrix design, which looks more three-dimensional compared to the old model. The chrome frame of the grille has also become thicker, highlighting the power of the SUV model.

I admit that the CR-V is not ugly, but compared with the advantages in sales data, I In terms of appearance, I think the CR-V is not more outstanding than the CX-5. The appearance of CR-V has changed from the previous relatively stable front face, and the chrome decoration of the grille has been changed from metallic color to black, which is somewhat similar to the UR-V. And the lower surround also adopts a new design. The frosted lower surround looks very sporty. Overall, he looks younger.

On the side of the body, both models adopt relatively straight body lines. Japanese cars have always been relatively conservative in terms of styling. In terms of size, the CR-V has certain advantages. It is ahead of the CX-5 in terms of length, width and height, but the CX-5 is better in terms of wheelbase. As for the configuration, you can just look at the configuration table, and it is basically difficult to tell the difference.

As for the rear of the CX-5, the design of the rear bumper has been adjusted to a certain extent. The area of ​​the guard plate is larger than that of the old model. In order to keep the rear taillights consistent with the headlights, corresponding changes have also been made. The double "L" shape echoes the front and rear. In addition, the independently arranged rear fog lights on the old model are integrated into the rear taillights on the new model.

The rear of the CR-V is not much different from the old model in terms of styling, but the area surrounding the bumper The new Black Edition blackened sports kit is also used to make the entire model very powerful. At the same time, it echoes the front face and enhances the overall fashionable and sporty feel.

Based on my aesthetics of cars, I prefer the styling design of the CX-5. Visually, I also feel that the CX-5 is better than the CR. -V is better, but strangely, the road Most of the CX-5 owners seen online are young women. It stands to reason that girls will be more sensitive to shape, color and design than men. At the same time, there is evidence that women tend to have more rights to choose family cars than men. More advantages. But the strange thing is that CR-V sales are so high.

Interior: Who is more popular between fashion and technology?

Entering the car, at first glance, the interior design of the new CX-5 has no obvious changes from the old model. The criticized 7-inch central control screen on the old model was upgraded to the same 8.8-inch wide screen as the Encore Sera, and the car system was also switched to the Mi-Drive system, but the CD player was canceled. The new system does not support touch control and can only be operated using the knobs and buttons behind the gear handle. It supports CarPlay/CarLife.

The interior design of CR-V follows the design of the previous generation model, mainly for The configuration has been adjusted. The Black Edition model uses some black decorative kits on the door handles and steering wheel to enhance the sporty feel of the cabin, and the rest remains the same as the regular model.

In terms of space inside the car, to be honest, I think the two cars are better when actually sitting in the car. There is not much difference in the feeling, but there is no photo demonstration space with the same model sitting in the car, so I decided not to put the photo of the demonstration space with people sitting in the car. There is not much difference between the two in terms of the configuration of the car.

In terms of seat configuration, the CX-5 in the two pictures above is almost identical to the configuration of the CR-V in the two pictures below. The only advantage of the CX-5 is that the rear seats can be optionally heated. In other aspects, they are evenly matched.

In terms of the loading capacity of the trunk, the two models are also quite close, and the rear seats of both models also support rear seats. Seat proportions folded down. The space after folding is also relatively neat, and the ability to load large luggage is excellent. However, it is not difficult to find from the picture below that the CX-5’s trunk is flatter, while the CR-V’s trunk floor adopts a “concave” design due to design reasons.

In the competition part inside the car, the two were basically tied, but the exciting part was with the third part. So please be patient and continue reading.

Power and chassis: CR-V has obvious advantages, so sales are better

As we all know, the three major parts of a car refer to the engine, gearbox and chassis. Theoretically, if there is no problem with these three things, it can be understood that the car is in good condition, and vice versa. At the same time, the quality of the three major parts determines the value of this model after it enters the second-hand market. In terms of reliability, Honda has a huge advantage over Mazda. If you don’t believe it, check out the second-hand car website. Model, Honda is much more expensive than Mazda.

Let’s start with the CX-5. In terms of power, the CX-5’s Chuangchi Blue Sky engine is indeed very capable. It is powerful and relatively powerful at the same time. It is fuel-efficient, and the CX-5 is very comfortable to drive in the city. The throttle response is very brisk, and the engine and the 6-speed automatic manual transmission work very well together. Moreover, the CX-5's gearbox shifting logic and the TCU's judgment of the driver's driving intentions are excellent and can provide the most reasonable gear range at the right time. This is Mazda's unique skill. It is no exaggeration to say that within 300,000 yuan, it is difficult for the CX-5 to find opponents when matching the engine and gearbox.

CR-V’s Earth Dream powertrain is also very outstanding, with excellent power levels, low fuel consumption and smooth performance. advantage. At the same time, this powertrain is also used in several other very popular models, such as Civic, Crown Road, and UR-V, and has performed very well in practice.

In terms of chassis, I think the chassis texture of the CX-5 is better than that of the CR-V. No matter how well it performs on city roads, it performs equally well on highways. The CR-V's chassis is actually tuned for comfort, making it very suitable for towing families. The CX-5's chassis is actually very sporty, with clear road feel and a strong feedback feel.

From a driving perspective, I would rather drive a CX-5, but in terms of riding, I prefer a CR-V. The difference between the two is obvious. The CX-5 is designed for drivers and is more suitable for young friends to drive around, while the CR-V is a model with no obvious shortcomings and is more suitable as a commuter car at home.

Editor’s comment: My judgment is that the sales volume of CR-V can reach 10 times that of CX-5. First of all, the reliability advantages of the three major parts are too obvious. The reliability of Mazda models is indeed not Honda is excellent. Secondly, the value of the second-hand car market determines everyone’sI don’t dare to buy a Mazda. After all, no one wants to drive a car like this. Secondly, Honda's domestic sales are indeed large enough, and there are so many free "recommendations" that will continue to endorse new cars, which is something Mazda does not have. Therefore, this is how the sales gap is formed.

According to the sales data released by Bitauto App, the sales volume of CX-5 ranks 43rd among joint venture brand compact SUVs. The sales volume of CR-V ranks second among joint venture brand compact SUVs. For more vehicle model information, please continue to pay attention to Bitauto App.